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Date:April 30, 2016

VDKA 6100®, A Super Premium Spirit Distilled from Whey

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NEW YORK, April 2016 – VDKA 6100®, a distinctive, elegant and luxurious vodka, brings to North America (presently retailing in New York, New Jersey, Connecticut, Pennsylvania and Florida) a uniquely composed taste of New Zealand. Gluten-free, sugar-free and lactose-free, VDKA 6100® appeals to a modern clientele seeking a thoughtfully crafted spirit that is complex, yet approachable.

The brand was conceived in the U.S. but the spirit is sourced 6100 miles away in Reporoa, New Zealand, in the pristine natural environment that surrounds Lake Taupo. VDKA 6100® is fermented using fresh seasonal whey and a strain of yeast that has been hand-cultivated in the Reporoa region for over 30 years. The spirit is then finely distilled filtered through carbon ‘rockets’ and blended with crystalline spring waters found in the most isolated parts of New Zealand; the result is gluten-free, sugar-free, lactose-free and without any chemical additives. The unconventional composition makes VDKA6100® incredibly smooth and exudes exciting aromas of salted caramel, fresh fig, bright citrus and earthy blossoms. The palate is enveloped in a wonderfully silken texture with gobs of fresh fruit and a mineral core. Caramel returns on an everlasting finish.

Internationally famed master mixologist and VDKA6100® brand ambassador Aisha Sharpe says, “Using this unique strain of whey gives VDKA 6100® a well-rounded and complex, yet enjoyable mouth feel and taste. The spirit is elegant and understated and brings a super-premium, elevated and inclusive experience to consumers.” 

VDKA6100® is the newest addition to boutique spirits company Artisan Spirit Merchants Pty. Ltd.’s portfolio. Friends of the brand include award-winning actor Robert De Niro, who has helped with the design, packaging, branding and positioning of VDKA6100® and is keen to see the project succeed.

VDKA 6100® is available at premium bars, restaurants, lounges, hotels and liquor stores.

For more information about VDKA 6100®, please visit www.vdka6100.com.

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