Inspired by the French ethos of pleasure with restraint, Katy Perry and Morgan McLachlan blended ethnobotany and natural distilling practices to create culinary and adaptogenic tonics that help the mind relax and revitalize while delivering sophisticated flavor profiles. De Soi is packed with feel-good ingredients including yuzu, lemongrass, dates and rosemary for an elegant apéritif that’s still easy to sip. In keeping with AMASS’ focus on premium botanics, De Soi’s product line is vegan, gluten-free, non-GMO and contains no artificial flavors or colors. De Soi is served in ready-to-drink cans and bottles and can be sipped straight from a glass or enjoyed with complementary citrus and herbs for a natural alternative to an alcoholic beverage.
“Entering a new phase of life focused on family, health and wellness, Katy was the ideal partner for De Soi. With the sober-curious movement on the rise, we saw this as an exciting opportunity to take a refined approach to mindful consumption,” says Morgan McLachlan, De Soi and AMASS Co-Founder, CPO and Master Distiller. “We carefully formulated De Soi with mind-mellowing adaptogens to help consumers create, relax and ease into the night by blending natural botanicals that put the fun in functional, whether you’re laughing with friends over dinner or indulging in a solo toast by yourself.”
De Soi launches with three thoughtful and distinctive flavors:
Our sunniest sip, Golden Hour is made with a mood-boosting blend of l-theanine derived from green tea, maca and lemon balm, botanicals known to soothe stress and spur creativity. Bright and bracing, with notes of warm citrus, lemongrass and leafy herbs. The bite you crave, but full of zest.
A fresh and fruity apéritif, Champignon Dreams is made with a dreamy duo of reishi mushroom and passionflower along with l-theanine derived from green tea to ease you into the evening. Juicy and balanced, with notes of sticky summer strawberries, bitter grapefruit and earth. A good time in a glass.
A full-bodied, decadent elixir, Purple Lune is made with mind-mellowing ashwagandha, tart cherry and l-theanine derived from green tea, botanicals that bring your body into balance. Rich and delicate, with notes of blackberry nectar, vanilla oak and rose petals. Complex, but not exhausting.
De Soi is available at www.drinkdesoi.com in 750mL bottles or 4-packs of 8oz cans for $25.